MoMo Amsterdam will be streaming our event live on June 2nd from 16:00 to 19:00 hrs local time. If you are up and around, check it out.

Or you can see it live here.

Here is the program

Theme: Marketing & Advertising
Location: Rode hoed, Keizersgracht 102 Amsterdam (map)
Date: Jun 2nd 2008
Time: 15:00 till 19:00 (ex ‘borrel’)

BEFORE THE EVENT

We do our utmost best to make the event a most pleasurable and inspiring experience for you. We arrange speakers and make sure all your needs will are fulfilled at the event. One of the things we expect you to do is to complete your profile at the mobile event center (m.mobilemonday.nl/center). By filling out your profile we can send you your ticket via SMS on the day of the event, and we can print out your personal name badge. Did you already complete your profile? If not, do so now!

PROGRAM

15.00 Doors open

16.00 Opening – Maarten Lens-FitzGerald / Raimo van der Klein (English/Dutch)
16.10 Open Mobiel Internet – Paul Brackel (Dutch)
16.20 Case: Randstad – Mobile Advertising Pilot – Christianne van den Dungen (Dutch)
16.25 Case: Mobillion – Mobile Marketing case – Marc Schoutens (Dutch)
16.30 Case: IceMobile – Samsung Soul introduction – Ralph Cohen (Dutch)
16.35 Demo: Skuair – Daem Interactive – Ignacio Mondine (English)
16.45 Mobile Advertising: creating a new world – Ben van der Burg (Dutch)

17.10 Break

17.30 Mobile Advertising: Relevance & engagement, not frequency & range – Antti Öhrling (English)
17.50 Mobile Advertising facts & figures – Russell Buckley (English)
18.10 From Buzz to Biz – Chetan Sharma (English)
18.30 VRM – Doc Searls (English)

19.00 Borrel