Mobile Future Forward Book

Mobile Future Forward Book

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We had a special project as part of the Mobile Future Forward Initiative. It related to a limited edition book published by Futuretext exclusively for the event. Some of these summit speakers put their thoughts and ideas on paper that resulted in this book. We are very grateful for the authors (and their respective organizations) who carved out time from their busy schedules to pen some really insightful commentary on how they see the mobile industry evolve both holistically and in the various segments of the ecosystem. While the views are quite diverse and bring together perspectives from different angles, but everyone agrees, 2010-2020 will be one heck of a time period for innovation.

The book had the following pieces:

1. The Next 10 Years – 15 Trends That Matter – Chetan Sharma

2. Sustainability in a Mobile World – Stephen David

3. Managing The Mobile Data Explosion – Wim Sweldens

4. Show Me The Money! – Brian Shepherd

5. Mobility Revolutionizing Every Product, Service, and Process – Russ McGuire

6. How Constant Connection Is Changing Our World – Ken Denman

7. 4G: The Next Big Thing – Mike Sievert

8. The Untapped Potential of Mobile Advertising and Marketing – Takayuki Hoshuyama

9. Mobile Operators are at the Center of Mobile Advertising – Krishna Vedati

10. Mobile Challenges – Three Imperatives in the Changing Game – Russ Shaw

11. Interacting With Everyday Things – Amir Mashkoori

12. In The End, It’ll All Go Through “Browse and Buy” – Anil Malhotra

13. The Future of Mobile: 5 Trends That Matter Most – Jay Emmet

14. India’s Mobile Future Forward – Subba Rao

15. Cellphone As The New Computing Platform – Sailesh Chutani

16. What 5 billion Phones Could Mean for Health Literacy – Jon Stross

17. Privacy: From Compliance To Competitive Advantage – Sarla Sharma

18. Managing Growth and Profits in the Yottabyte Era – Chetan Sharma

Thanks to everyone who helped make this project successful