Recent survey from InfoPlant: 58.4% of respondents say they use mobile coupons and discounts more than once per month, with the main methods of access via leaflets and direct mail (63.3%), free papers (55%), and the mobile Internet (47.3%). The majority of respondents reported using mobile coupons or discounts 2-3 times per month (26.9%), followed by approximately 1 time per month (25.4%) and 1 time every 2-3 months (20.5%). In addition, 58.4% reported using them an average of about once per month, including some who used them more than once per week. Looked at by gender, females were more likely than males to use mobile coupons more than once per month (WWJ)