Connected Consumer 2012 September 13, 2012Posted by chetan in : AORTA, Connected Devices, Wireless Value Chain, Worldwide Wireless Market , trackback
Connected Consumer 2012
We just concluded another successful Mobile Future Forward Executive Summit on Monday. The theme of the summit was Connected Universe. Monetizing Opportunities. During my opening, I discussed some results from the research we just completed on Connected Devices. This note summarizes the findings.
If we just look at the active connected devices which can connect to the Internet directly either by wireless or wired means, either using cellular or WLAN, the total number of connected devices in the globe just crossed the 10 billion mark which means that the connected device to human ratio is now 1.3.
· 70% of the connected devices use some form of wireless connection.
· In the US, roughly 80% of the devices use some form of wireless connection.
· For the US Household survey, we asked 1014 HHs about the number of connected devices in their households.
- The average number of devices/HH was 5.
- Over 6% of the HHs had 15 or more devices.
- Splitting the respondents by gender, the results were about the same.
- Splitting the respondents by age group, the 65+ age demographics had the highest number of devices/HH followed by the 18-24 age group.
- The Northeast region of the US had the highest number of devices/HH.
- Suburban HH had the highest number of devices/HH.
We will be keeping a close eye on the trends in the wireless data sector in our blog, twitter feeds, future research reports, and articles. The next US Wireless Data Market update will be released in Nov 2012. The next Global Wireless Data Market update will be issued in Oct 2012.