In all likelihood, King Jobs will be unveiling the 3G iPhone today. Given the user behavior on iPhone, almost any company involved in mobile data and value added services has built an app for the phone even though the subscriber base is limited. The reason is user experience – many times better than anything else available in the market. Like this new service called vSNAX from Rhythm New Media – a mobile advertising company.

• vSNAX’s clip browser enables rapid browsing and channel surfing while still watching your selected clip in the background (swipe up and down to switch channels, swipe left and right on the thumbnails to view clips within the selected channel)
• vSNAX’s custom designed video controls pop up when you tap the screen while watching a video, tapping on the orange button on the bottom right brings up the clip browser
• vSNAX is ad funded by short pre roll video ads similar to Rhythm’s other services.

(Source: Rhythm New Media)