CHETAN SHARMA
 

We help clients foresee the complete picture

 

Chetan Sharma Consulting is a management consulting and strategic advisory firm focused on evolving trends, emerging problems and opportunities, new business models and technology advances that will take our mobile communications industry to the next level. Our expertise is in developing innovation-driven product and IP strategy.

We've helped companies like NTT DoCoMo, Disney, China Mobile, KDDI, Sprint Nextel, Sony, Qualcomm, Microsoft, Intel, Samsung, KTF, SAP, Motorola, Comcast, AT&T Wireless, Alcatel-Lucent, Hunter Douglas, Skype, HP, Merrill Lynch, Bain, Virgin Mobile, ZTE, United Nations, American Express, Ricoh, Juniper, and many others.

"Simply put, working with Chetan provides us with a powerful competitive advantage"

- Mobile Company CEO

 

What can we do for you?

 

Mobile Future Forward: 24th Sept (Best Speakers, Best Ideas)

Connected Intelligence Era: The Golden Age of Mobile

- A Mobile Future Forward Series Paper

 

 

New Book Released

 

 

 

 

"Thank you for your guidance and participation in the Timberland Mobility Conference. By all accounts the day was very successful, and we accomplished our main goals of educating Timberland and building excitement about Mobility. Your involvement was critical to the day's success. Your help in setting the agenda and assigning speakers to topics was invaluable. Your keynote presentation was very informed and insightful. Your panel participation really added to the day's dialog and learning."

Suja Chandrasekaran, Global CIO, Timberland

US Mobile Messaging Market - Growth and Opportunities

The Promise of Mobile Advertising

 

   

 

 

"In this book, Vern Fotheringham and Chetan Sharma have done a remarkable job in laying out every aspect of this critically important and demanding topic.  Read it from cover to cover, enjoy it all, and be satisfied in knowing what every modern planner, manager, and educated citizen should know about the world’s future." 

Mark Anderson CEO, Strategic News Service and SNS Project Inkwell

“This is as comprehensive a book on Wireless Broadband as I have seen. The authors of this book address the most important issues facing the players in the wireless ecosystem in great detail and provide a very thoughtful analysis.”

Steve Elfman, President, Sprint Nextel

 Download

Table of Contents, Introduction,

Foreword (by Mark Anderson), Chapter 1

Now Available at

Amazon.com, B&N, Amazon Canada, Amazon UK, Amazon Germany, Amazon France, Amazon Japan, John Wiley

 

Dr. Venu Vasudevan

Sr. Director, Motorola

"Chetan’s quick grasp of new technologies combined with his breadth of knowledge on the ad industry was instrumental in helping shape our research strategy around some key emerging opportunities. We found his combination of strategic thinking and focused feedback to be valuable, and look forward to re-engaging with him in the future"

- Dr. Mat Hans, Director and Dr. Venu Vasudevan, Sr. Director, Motorola

Larry Weber

Chairman of W2 Group

"Chetan is recognized globally as a go-to guy in wireless ... His latest book on Mobile Advertising is a terrific read"

- MarketEdge with Larry Weber

Mark Anderson

CEO, Strategic News Service and SNS Project Inkwell

"Chetan has assiduously applied himself to wireless issues and provides a world-class consultancy on these matters"

- Strategic News Service Newsletter

NV Subba Rao

President & CEO, Tanla Mobile, Former COO, Bharti Airtel

Working with Chetan was a real pleasure. His insights on consumer and the wireless ecosystem  - spanning products, applications, technology and myriad enterprises - for the  mobile advertising category per se was truly revealing and significantly compelling. No wonder Chetan  qualifies so well to be recognized as an authority on the subject. I look forward for  future opportunities to engage with him again

 

Mitul Shah

 

Senior Director, UN Foundation

 

"Chetan Sharma produced an exceptional publication for us and as our publication and research needs arise regarding mobile technology issues related to the developing world, we would, without a doubt, work with Chetan again.”

 

Stephen Burke

SVP Marketing

MCN

 

“Chetan’s ability to distill global and regional trends into clear directions for his audience is unmatched. Our work with Chetan, both as an analyst and a speaker at key company events, has always brought fresh insights to our work in mobile search and advertising”

 

Mobile Market Research

Mobile Strategy

Mobile Technology & Product Strategy

Intellectual Property Strategy & Patents, Expert Witness

 

More Information | Table of Contents

Preface | Foreword (by Greg Stuart, former CEO, IAB)

Full TOC

Chapter 1: A Brief History of Advertising

MobileAdvertisingBook.com

 

Whitepaper

Inside the USPTO: A Guide to the Patenting Process

An in-depth look at the patenting process

Do you have your IP Strategy in order?

We can help.

Whitepaper

What is your Patent Portfolio QuotientTM?

Whitepaper

Unified Mobile Data Platform

An Analytics based approach

 
Mobile Advertising
Chetan Sharma Consulting has helped leaders in the mobile advertising value chain - gain edge by formulating compelling long-term product strategies. Read our views on the subject in the two part series "Sell Phones: What will make mobile advertising tick?" published by Wireless World Magazine.
   

 

 

Chetan's Blog "Always On Real-Time Access" (AORTA) voted Top wireless industry Blog by readers worldwide

 Recent Client Testimonials

"Chetan is very knowledgeable about the global wireless markets. His approach to help us develop a long-term winning strategy was unique and efficient. He went beyond just delivering a detailed report to proactively help us execute on the recommended action steps."

Read KTF Case Study

Dr. Terry Ahn, VP

"Your work on 4G was much appreciated by DoCoMo R&D Management."

 

Dr. Yasuhisa Nakamura, SVP

 

"I hired Chetan to do focused, wireless data-related market research project after I read some of the top notch materials that he makes publicly available. Chetan was able to draw upon a wide range of primary and secondary sources to compile a significant amount of hard-to-find information in a very short period of time. His knowledge of the wireless data market is extraordinarily deep and I'll continue to make use of his services"

- Mark Davis, Sr. Director, Venturi Wireless

Wireless Industry Practice Spotlight -

Intellectual Property and Litigation/Expert Witness

Chetan Sharma Consulting has a successful track record in helping companies navigate the complex IP and patents environment. We have also served as an advisor to legal counsel to help them decipher challenging wireless technology and business issues in different types of legal disputes. Our credible opinions and analysis is backed by the depth of our intimate industry knowledge that helps us articulate complex concepts and technology jargon in a simple manner to a range of audience. We have been retained as an expert witness in several matters including:
  • US International Trade Commission: Intellectual Property Infringement & other unfair acts (Section 337 Investigations) -

    • Qualcomm vs. Broadcom,

    • Samsung vs. Ericsson

  • Defywire vs. Webmethods

  • Ajaxo vs. Everypath and E*Trade

Learn More

Wireless Industry Practice Spotlight -

Mobile Advertising and Mobile Search

We have been working on mobile search and mobile advertising before it started making the headlines. We have worked with players across the value chain from carriers to content providers to infrastructure providers to VCs.

Learn More

 

 

Clients and Affiliations

 
 
 
Recent Article/Post
 
 
Wireless Video Streaming
WLAN Business Models
Wireless Data Services
Enterprise Voice Applications
Investment Strategy
Intellectual Property

 


 

 

ENTERPRISE MOBILITY

Evaluating End-to-End Solutions

Report focusing on evaluation of wireless Email/PIM solutions. In a one of its kind study, over 100 features from leading wireless Email/PIM solutions are compared and analyzed along with a set of recommendations.

 
 
 
© 2001-2013 Chetan Sharma. All Rights Reserved. Copying without permission is prohibited.

Recently Published

BLOG   

Always On Real-Time Access


 

Recently released

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


US Wireless Data Market Update Q1 2014

 

US Wireless Data Market Update Q4 2013

 

Mobile Industry Predictions 2014

 

US Wireless Data Market Update Q3 2013

 

US Wireless Data Market Update Q2 2013

 

US Wireless Data Market Update Q1 2013

 

US Wireless Data Market Update Q4 2012

 

Mobile Industry Predictions 2013

 

 

 

 

US Wireless Data Market

Update Q2 2008

 

 

 

 

 

 

 

 

 

Stanford University

Indian MVAS Market

 

CTIA Podcast

 

 

 

 

 

 

 

 

 

 

 

 

Wireless World Cover Story: Enterprise Mobility

 

Wireless World Cover Story

3G: Hitting the Mass Market

 

Enterprise Mobility:

Mapping your Strategy

 

It's the user experience, Stupid

 

 

 

 

Perspectives

Wireless Data ARPU

 

 

 

Other Publications

 

 

 

 
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Text Box:  
"Your work on 4G was much appreciated by DoCoMo R&D Management." 
- Senior VP, NTT DoCoMo
 
"Chetan is very knowledgeable about the global wireless markets. His approach to help us develop a long-term winning strategy was unique and efficient. He went beyond just delivering a detailed report to proactively help us execute on the recommended action steps." 
- VP, Korea Telecom Freetel (KTF)
 
"Chetan is a true expert in the area of wireless data applications. He brings credibility to each project in which he is involved." 
- VP and GM, 
Cincinnati Bell Wireless
 
"Simply put, working with Chetan provides us with a powerful competitive advantage."
- CEO
Mobile Company
 
"When we needed a deep understanding of enterprise mobile+cloud market, Chetan Sharma was the first person we turned to. Even though we had not worked with him before, we had heard his consulting firm being referenced in many influential conferences. Chetan helped us immensely in understanding the current and future opportunities in the mobile space, particularly relating to SMB sector. The market data he provided helped us improve the funding of our research group. I strongly recommend Chetan for anyone who needs timely guidance in the mobile space."
- Dr. Berna Erol,
Director, Ricoh Innovations
 
"Chetan’s quick grasp of new technologies combined with his breadth of knowledge on the ad industry was instrumental in helping shape our research strategy around some key emerging opportunities. We found his combination of strategic thinking and focused feedback to be valuable, and look forward to re-engaging with him in the future."
- Sr. Director, Motorola
 
"Chetan is recognized globally as a go-to guy in wireless ... His latest book on Mobile Advertising is a terrific read"
- Chairman of W2 Group
 
"Chetan has assiduously applied himself to wireless issues and provides a world-class consultancy on these matters"
- CEO, Strategic News Service
 
“ Working with Chetan was a real pleasure. His insights on consumer and the wireless ecosystem  - spanning products, applications, technology and myriad enterprises - for the  mobile advertising category per se was truly revealing and significantly compelling. No wonder Chetan  qualifies so well to be recognized as an authority on the subject. I look forward for  future opportunities to engage with him again”
- President & CEO, Tanla Mobile
 
"Chetan's expertise in many facets of the wireless industry were invaluable in protecting our client's intellectual property."
 
- Partner, Patton Boggs
 
"I really enjoyed working with Chetan. His approach to our project was structured, efficient, and professional. In addition, his knowledge of the industry, contacts, and ability to see the big picture were highly valued in working with us to publish one of the industries most influential reports to date. Everyone from our board, senior executives, and down were thrilled with the results and the research resulted in having the biggest media impact for us in the history of the company. We would gladly work with him again"
- VP, Marketing, Getjar
 
"I've known Chetan for several years and he is one of the most knowledgeable professionals related  to the Wireless Industry that I've worked with. When I have needed information or insight or advice related to making decisions in this area, Chetan has been the first person that I have contacted. He has excellent industry contacts and I would strongly recommend using Chetan's services."
- Former President DEC (Asia-Pacific), VP Motorola,  President Stellar One 
 
"I appreciate that you were able to help us develop a vision and Roadmap for our Portal Services Business in such a short period of time. You were able to marry our internal knowledge and ideas with your expertise and build a very concise and comprehensive strategy that we can share with our customers. The work you lead us in has been invaluable in our presentations to our staff, to operators – the best Consulting support I have had while here"
- VP, CTO Infospace Mobile
 
"Chetan is great at pulling together market research data that can feed directly into product strategy planning. His quick turnaround, accurate forecasts, and industry insights helped us a tremendously. It was a pleasure working with him.”
- Chairman and CEO, Transpera
 
"Chetan's keen insights into the Mobile Advertising trends and ecosystem helped us greatly in refining our strategy and focus"
- AVP, Mobile Advertising, Comverse
 
"Chetan Sharma is one of the most knowledgeable people in wireless technology. Finland’s “Tomorrow’s Wireless World” event in San Jose California was a big success because of Chetan Sharma and Craig Barrett, Chairman of Intel."
-  Chairman of the board, 
Global Connexus
 
"Very well written report. This is the best summary that I have read"
- VP, Good Technology
 
"Chetan was extremely efficient at helping us get to a smart action plan. Chetan brings a rare set of skills when he is working with clients. He is a very broad and strategic thinker who is also able to dig deeply into the technical and product issues. He was able to come in and educate the team not only on the wireless industry but also on what to do specifically in our specific market. Chetan is dependable and works towards results. He is a great addition to any problem solving session"
- SVP Technology & Operations, MarketTools
 
"It was a pleasure to work with Chetan. His breadth and depth of industry knowledge produced work of the highest caliber. His openness to new ideas and discussions also ensured extending the boundaries of  current thinking. I look forward to future opportunities to work with him."
- Chairman & CEO, Preferred Voice, 
former Director,  Microsoft
 
"You did an outstanding job of pulling together the disparate pieces into a cohesive strategy"
- VP R&D, Infospace Mobile
 
"I always enjoy taking insights on the wireless industry from Chetan. Not only is his expertise on new technology as sharp as it can be, but it is the unique way with which he grasps market trends and how he anticipates the moves of both the major and niche players according to  their position and their estimated strategy that brings value to his analysis. His understanding of  the technology, the market and the people that lead the industry is second to none."
- Principal, Harbour Capital International former President, AT&E Communications CEO of two startups 
 
"Chetan Sharma's knowledge of Wireless Data Services market is impressive. Chetan helped bring clarity to our long term goals and helped position our wireless solutions in a rapidly evolving marketplace."
- President & CEO, Compubahn 
 
“As a Seattle-based company we felt fortunate to have someone of Chetan’s caliber locally and engaged him to validate the subscriber numbers we were seeing with our initial product, City ID.  The survey he completed gave us real insight into the behavior of City ID users and has proven to be an important tool for us to share with our operator partners.”
- President, Cequint
 
"Chetan Sharma produced an exceptional publication for us and as our publication and research needs arise regarding mobile technology issues related to the developing world, we would, without a doubt, work with Chetan again.”
- Director, United Nations Foundation
 
"Chetan has been a perfect fit for us. We needed someone with both strategic insights as well as technical know-how down to the
feature/functionality level with a complete understanding of our industry sector and its product roadmap. His work on enterprise mobility was quite solid. Chetan was really productive with all of his deliverables and provided crisp and clear recommendations."
- CEO, JP Mobile
 
"Chetan exceeded our expectations in delivering our product positioning paper. He provided valuable insight into mPortal's overall product strategy.  His frank assessment helped us to shape our product plan and assured us that we were considering the right functionality in order to maximize the value for our customers. Overall, we were extremely pleased with Chetan's work.  We would definitely work with him again."
- CEO, mPortal
 
"I contacted Chetan with a very specific but potentially overwhelming request to build an investment framework for the US Wireless Market.  His approach to the project was thoughtful, interactive and comprehensive ultimately leading to a superior result.  And the project was completed on time and within budget.  I find myself frequently referencing Chetan’s work as I investigate new investment opportunities and would not hesitate to get him involved in a specific deal"
- Managing Director, 
Vulcan Capital
"I hired Chetan to do focused, wireless data-related market research project after I read some of the top notch materials that he makes publicly available. Chetan was able to draw upon a wide range of primary and secondary sources to compile a significant amount of hard-to-find information in a very short period of time. His knowledge of the wireless data market is extraordinarily deep and I'll continue to make use of his services"
- Sr. Director, 
Venturi Wireless
 
...more
 
 
 

With Hon. Dr. Abdul Kalam, former President of India

On Business News Network talking about the iPad

With Rob Glaser, Chairman, Real and Kevin Martin, former
FCC Chairman at Mobile Breakfast Series Event

Giving a talk at eComm on the Yottabyte Era 

At Future in Review Conf leading the CTO Challenge panel

Giving keynote at TiE on Yottabyte Era

Moderating the VC panel at Mobilebeat

With Dr. Hugh Bradlow, CTO, Telstra at Calit2 c

Moderating a panel on Mobile Innovations at NABSHOW

Speaking on BRIC Mobile Markets at CTIA

Speaking on Location Based Advertising at PARC

With Hon. Governor Gary Locke, Partner Davis
Wright Tremaine (China Practice)

Q&A with Dr. Craig Barrett, Chairman, Intel

Giving a keynote address on Mobile Advertising in Vienna

Moderating a Carrier panel discussion at GigaOM's Mobilize
Conference

Giving a keynote address at NTT DoCoMo Labs "Masters
of Innovation" event

Speaking at Mobile Monday, Amsterdam on 
Mobile Advertisinga
 

Moderating a panel on Wireless Futures at 
Future in Review 2008b
 

Mobile Advertising Book Tour Event at Stanford University
 

With Ojas Rege, VP, Yahoo! and Prof. Tom Kosnik,
Stanford University. Chetan participated on a panel
discussion at Stanford on the Indian Mobile Market
 

With Dr. Charles Simonyi at PSBJ meeting
 
With With Hon. Governors Gregoire (Washington) and 
Kempthorne (Idaho) at Korea-US Summit on Interactive
Media and Wireless. Chetan was on the US advisory
committee and moderated the US Panel
 
With Ike Lee at KTF HQ in Seoul. Ike is a venture partner 
at Ignition and business ambassador of Washington State

With Mark Anderson, CEO of Strategic News Service at
WSA Investment and Technology Showcase conference.
Chetan moderated and judged two wireless panels -
VC Pitch and Sales Pitch

On the Nextwave TV show (CNBC) with Lenord Nimoy
Topic of discussion was next generation wireless.
 

Addressing the CTIA-bound Japanese delegation on "US
Wireless Market" with executives from NTT DoCoMo, KDDI,
Vodafone, Base, Kyocera, Mitsubishi, MCPC, and Willcom

 
 
 
 
 
 
Japan-America Society Panel on Future of wireless: 
Marianne Marck, VP, Disney, Vern Fotheringham, CEO, 
Adaptix, Chetan, Nobuharu Ono, President & CEO of 
NTT DoCoMo, USA, Inc. 
 
 
 
 
 
 
 
 
 
With Dr. Yasuhisa Nakamura, SVP, NTT DoCoMo and
co-author "Wireless Data Services, Technologies,
Business Models, and Global Markets"
 
Moderating WSA Panel "Value Models of Mobile Gaming"
Jeff Davis (CEO GoGoMo), Tom Meigs (Executive Producer
Yahoo), Derrick Morton (GM Real Networks), Scott Wallin 
(CEO Metaplay), Chetan
 

In Moscow for INTEROP Russia. Chetan was speaking on 
the "Opportunities and Challenges in BRIC Wireless 
Markets"
a - © Copyright 2008, MoMo Amsterdam
b - © Copyright 2008, Sandy Huffaker Jr.
c - © Copyright 2009, Calit2